The Power of Personalization

Different colored origami ships

The numbers don’t lie, personalization in your marketing
and transactional communications gets higher click throughs,
higher conversions and more engagement.

Personalized calls to action result in a 42% higher conversion rate

Combine the power of personalization with multi-channel
mobile media touchpoints

Personalized campaigns consistently and overwhelmingly beat out static campaigns.

Look at how powerful customizing your message for just email can be

Personalized emails improve click-through rates

And then remember that can send messages through a variety of mobile specific channels

40% of consumers buy more from retailers who personalize

Important Links:

Three smart tactics to build personalization into your messaging:

Learn more about our Personalization & Variable Data features in